Scale
Up
Blueprint™
You’ve Achieved Success.
Now It’s Time to Scale What Matters.
From surviving a grenade blast to scaling a high-profile tech company, Maja Kazazic has lived every line of this book.
Scale Up Blueprint™ is the guide for high-performers who feel stuck, unfulfilled, or ready for something more.
Whether you’re growing a business, leading a team, or rebuilding after burnout—this book is your next step.
Discover the proven framework that’s helped leaders, teams, and entrepreneurs scale their business, leadership, and life—without sacrificing their sanity, purpose, or peace.
Why This Book?
Why Now?
Scale Up Blueprint™ isn’t just inspiration—it’s implementation.
In a world drowning in overthinking, burnout, and “hustle harder” advice, this book delivers something different:
A clear, grounded, and proven framework to help you rise, lead, and scale—without losing yourself in the process.
Whether you're navigating leadership pressure, rebuilding momentum, or ready for your next level—this book gives you tools you can actually use.
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Reframe setbacks into strategic insights
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Build unstoppable momentum through micro-actions
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Replace burnout with structured progress
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Lead yourself—and others—with clarity and conviction
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Unlock strengths you didn’t know you had
The 7 Building Blocks™ That Drive Sustainable Growth
Each building block in Scale Up Blueprint™ is designed to help you rise, rebuild, and scale, no matter where you're starting from.
7 Building Blocks
Scale Up
Blueprint
Tiny moves create
massive momentum.
Small Steps
No more all-or-nothing energy. Here, you’ll master the power of micro-actions that stack, build, and eventually snowball into major wins.
Discipline
Motivation fades.
Systems don't.
This isn’t about hustle—it’s about consistency. This block teaches the art of disciplined growth without burning out or giving up.
Tenacity
Setbacks aren't stop signs. They are fuel to go further
Success doesn’t come from avoiding setbacks—it comes from moving through them. This block shows you how to keep going even when things get hard.
Results
What you track, grows
Without data and direction, even the best effort fizzles. This final block teaches how to measure progress, adjust, and stay aligned with what truly matters.
Mindset
Your next level
starts in your mind.
Learn to reframe challenges as information—not identity. This block teaches the mental shifts needed to stay steady through uncertainty and growth.
Potential
The real you hasn't
even shown up yet.
Most people operate at 60% of what they’re capable of. This block helps uncover your hidden abilities—and the courage to use them.
Support
You scale faster when you are not scaling alone.
The most successful leaders know how to lean into the right people at the right time. This block helps you identify, build, and leverage the strategic relationships that lift you up.
These seven principles aren’t just concepts—they’re the foundation behind lasting breakthroughs in business, leadership, and life.
The Proven Framework to
Scale What Matters
Scale Up Blueprint™ reveals the same framework Maja used to go from surviving a grenade blast… to scaling a 7-figure business… to helping thousands of leaders and individuals break through what’s holding them back.
Whether you're leading a team, running a business, or navigating a new chapter—this book gives you the clarity and strategy to rise.
Why I Wrote
Scale Up Blueprint™
By the time I was in my late twenties, I had the life I thought I wanted.
A house by the beach. A fast-growing tech company. The kind of success people admire from the outside.
But inside, I was still operating in survival mode. I was driven, but disconnected. Achieving, but never arriving. That moment changed everything.
I realized I had mastered how to overcome… but not how to truly scale...my life, my leadership, or my impact.
And I wasn’t alone.
Everywhere I looked—whether it was a burned-out CEO, a team stuck in overwhelm, or an individual trying to rebuild—I saw the same pattern: people pushing through… but not rising up.
So I took everything I had learned—through war, trauma recovery, business growth, neuroscience, and mentoring leaders—and built a framework that could help anyone shift from surviving to scaling.
That framework became the Scale Up Blueprint™. This book is not just my story—it’s yours.
It’s for anyone who knows they’re meant for more, and is ready to rise with clarity, strength, and sustainable momentum.
“We don’t scale by pushing harder.
We scale by building better foundations.”
— Maja Kazazic, author of Scale Up Blueprint™
What Readers, Leaders, and Experts Are Saying
“This book is pure momentum in print. Maja’s story is unforgettable—and her framework works. Every team should read this.”
— James Greene, (Advance Reader Copy)
“Rarely do you find a book that’s this heartfelt and this actionable. It’s a leadership playbook you’ll want to keep nearby.”
— Susan Patel, (Advance Reader Copy)
“Maja Kazazic knows what it means to rebuild from the ground up. This book gives you the tools to do the same—with grace and grit.”
— Dr. Alicia Rowen, (Advance Reader Copy)
Is This Book for You?
If you’ve ever felt like you’re pushing uphill, stuck in survival mode, or burned out by the very thing you once loved building... this book was written for you.
This book is for you if:
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You’ve outgrown survival mode and want to scale
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You’re a leader navigating high-stakes change
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You’re rebuilding momentum after a setback or stall
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You’re tired of stop-start progress and burnout cycles
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You lead people—and want to lead better
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You’re tired of generic “hustle harder” advice
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You know you're meant for more—but need the right framework
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You’re ready to rise, for real—with clarity, heart, and purpose
Start Scaling Today
Whether you're rebuilding momentum, leading a team, or growing something from the ground up—Scale Up Blueprint™ gives you the mindset, structure, and support to move forward with clarity and confidence.
Available at: Amazon, Apple iBooks, Barnes & Noble, Bookshop.org, and more.
Companion Resources
Your Blueprint Doesn’t End with the Book
These free and premium resources help you integrate the 7 Building Blocks™ into your business, leadership, and life.
Available exclusively with your pre-order!
When you pre-order Scale Up Blueprint, you’ll receive exclusive access to the official Workbook—delivered when the book launches.
This downloadable guide walks you through the 7 Building Blocks with prompts, exercises, and space to map your own blueprint—perfect for applying what you learn, step by step.
🎁 Only available with pre-orders. Don’t miss out.
Free Quiz: What’s Your Scale Up Archetype?
Discover your unique growth style and where to focus next.
