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Insights to Help You Rise, Rebuild,
and Scale What Matters
This blog is where I share the tools, mindsets, and stories that have helped leaders, teams, and everyday humans scale with purpose—without burning out.
Whether you're leading a business, navigating a pivot, or simply ready for more—you're in the right place.


Gratitude Is a Business Strategy
Gratitude is often framed as a soft skill, something warm and fuzzy reserved for Thanksgiving posts or end-of-year reflections. But in high-performing teams and organizations, gratitude is much more than that. It’s a strategy. One that directly impacts culture, retention, collaboration, and ultimately, your bottom line. I learned this the hard way. When I was scaling my IT company, I was deeply focused on growth metrics: contracts closed, hours billed, clients retained. The n
Maja Kazazic
2 min read


Growth Isn’t Always Loud
In a world obsessed with speed, noise, and visible wins, it’s easy to confuse motion with progress. The startup launch. The new hire. The next big deal. But what if your biggest breakthrough… is invisible? Sometimes, real growth sounds like silence. It looks like pulling back, pausing, or asking deeper questions instead of rushing into answers. Sometimes it looks like not doing the thing you’ve always done. Maybe you're not scaling up this month.Maybe you're scaling in . W
Maja Kazazic
1 min read


Scaling Isn’t About Adding More - It’s About Aligning Better
When most people think about scaling, they think bigger or more! More products. More offers. More platforms. More team. More everything....
Maja Kazazic
2 min read


What Got You Here… Won’t Scale You There
When you’re in survival mode, you do what it takes to get through the day. You hustle, you stretch, you say yes to things you’re not...
Maja Kazazic
2 min read


Healing Isn’t a Detour—It’s the Strategy
We tend to separate healing from ambition. As if the work we do on ourselves lives in one corner, and the work we do in the world belongs...
Maja Kazazic
2 min read


The 6 Scale Up Archetypes—Which One Are You?
Not every path to success looks the same. Some of us leap before we plan. Others map every detail before taking the first step. Some lead...
Maja Kazazic
2 min read


How to Know If You’re Ready to Scale Or Just Stuck in Survival Mode
There’s a strange tension that can show up in business when things are going… fine. Not failing. Not thriving. Just holding steady....
Maja Kazazic
3 min read


Leadership in a Time of Emotional Burnout
It’s not that people don’t want to lead well. It’s that most of them are too exhausted to try. Over the past decade, I’ve sat across from...
Maja Kazazic
2 min read


The Real Reason Your Business Isn’t Scaling
It’s not your systems. It’s not your strategy. It’s not your team. Those things matter. But they’re rarely the root. The real reason most...
Maja Kazazic
2 min read


Your Goals Aren’t Too Big—Your Systems Are Too Small
You’re not lazy. You’re not scattered. And you’re not lacking ambition. What you’re missing—if you’ve felt stuck, stalled, or...
Maja Kazazic
1 min read


Why Clarity Beats Confidence Every Time
Confidence gets all the attention. We think we need to “feel more confident” to launch the thing, lead the team, speak on stage, or make...
Maja Kazazic
1 min read


The Myth of Overnight Success—and What Actually Works
It’s easy to believe the myth. The viral video. The sudden promotion. The once-in-a-lifetime opportunity that “changed everything...
Maja Kazazic
1 min read


Burnout Isn’t the Problem—It’s the Signal
You don’t need another article telling you that burnout is bad. You already know what it feels like. The exhaustion that doesn’t go away...
Maja Kazazic
2 min read
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